luv Enter a Secret-Agent World in the 'hora' Music Video

https://www.youtube.com/watch?v=VzZDEqbFzz4

Japanese future-soul band luv step into a secret-agent story for 'hora,' turning the song's bluff-and-belief theme into a stylish visual world.

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What Happened

Released digitally on September 18, 'hora' is the theme song for the Kansai TV drama 'Zetsubou Dekinai Otoko' and an advance track from luv's first full album 'wabi-sabi,' due November 4.

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Watch First

The lead YouTube video appears first, giving readers an immediate way into the song and story.

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BRUSH MUSIC Pick

luv are not relying on musicianship alone. Story, styling and groove create an accessible entry point for listeners discovering Japan's independent and alternative music scene.

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Sources

Source: https://www.billboard-japan.com/d_news/detail/165705/2 Source: https://wmg.jp/luv/mv Source: https://www.youtube.com/watch?v=VzZDEqbFzz4